Hub of Chain Marketing/Multi Level Marketing: Chain Or Multilevel Marketing Information

Hub of Chain Marketing/Multi Level Marketing: Chain Or Multilevel Marketing Information
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HISTORY
The history of marketing extends back to the very beginning of our civilization. In the old days, people would go to markets in order to buy goods or services they needed for their daily lives, usually at a certain time and place. These markets formed the basis of today’s global marketing techniques, entailing a need for mutual understanding between customers and businesses that includes psychological awareness, needs, and capacity – all essential aspects for the exchange of a goods or services. In fact, the New York Stock Exchange also started out as an open air market in New York City on Wall Street.
The roots of marketing can be traced back to the development of agriculture. It used to be that everyone would grow his or her own food for personal consumption. Then, as more advanced agricultural techniques were developed, it became possible to grow a lot more food than what one’s own family would consume. In order to get rid of that excess food before it went rotten, farmers had to come up with ways of exchanging it with others who might be able to use that food for their own needs.
There’s one type of Marketing System Popularly known as Chain marketing. Chain marketing is nothing but multilevel marketing (MLM).

The Five Levels in the Marketing Chain of Being
1. Commodity Hell, in which brands basically focus on price and channel promotions to sell more.
2. Differentiation, in which brands highlight product features and benefits to command a price premium.
3. Engagement, in which brands use service (in both its customer service and conversation meaning) to develop relationships with customers.
4. Cultural Currency, in which brands become shared social objects and help customers define their individual and group identities.
5. Meaning, in which brands become the tools that customers use for self-realization or restoration.

The Three Laws of the Marketing Chain of Being:

1. The first law is that all brands want to move up the Marketing Chain of Being.
2. The second law is most brands can move up the Marketing Chain of Being.
3. The third law is that very few brands do move up the Marketing Chain of Being.
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Life has become very fast so people need home appliances to perform their duties in a quick passion. They are necessary in this lifestyle because they make our life easy and comfortable. Home appliances have become an essential part of our homes and offices. It is a hot business because shopping of home appliances has become a common activity. Home Appliances are those things which make a house into home. Everything that is needed to make a home comes under the category of home appliances. Some popular home appliances are ovens, refrigerators, dishwashers, stoves and microwaves. It is the development of technology that energy efficient appliances are manufactured.
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